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Optimise consumer electronics pricing & increase your profitability

Price is the #1 profitability value driver in consumer electronics. Are your prices profitable enough?

Optimise consumer electronics pricing & increase your profitability

Price is the #1 profitability value driver in consumer electronics. Are your prices profitable enough?

Stop losing, start gaining.

Amping up profit margins in your consumer electronics products has never been more easy. It has also never been more crucial. Sniffie’s trustworthy AI will automatically change your prices and find the optimal price point in no time. Let the algorithm do its work while you sit back and relax. 

Learn how AI-powered dynamic pricing can help you maximise profits

Dynamic pricing

“The results with Sniffie have been fantastic. We have secured significantly more sales and profit. I am super happy with Sniffie as a SaaS service.

Tomi Kottonen Founder, Hyvinvoinnin Tavaratalo

“The results with Sniffie have been fantastic. We have secured significantly more sales and profit. I am super happy with Sniffie as a SaaS service.

Tomi Kottonen Founder, Hyvinvoinnin Tavaratalo

Things to consider with consumer electronics

Price differences in consumer electronics are often marginal as the competition is tough and the number of substitute (even identical) products on the market is high. Even the smallest wrong price change can drive ideal consumers to buy their products from a competitor.  It is crucial to monitor the prices of your competitors as consumers have become very aware about pricing, the comparison of prices online is effortless, and there is a high supply for consumer electronics. Another crucial factor is time. We all know that time is money, monitoring and optimizing product prices manually takes a lot of time, not to mention the time it takes you to react to the price changes happening on the market.

Our tools allow you to know exactly how much your customers are willing to pay for each of your products quickly and effortlessly.

Case example

One of our clients, a telecommunications company that operates internationally, in multiple markets offers a great example of the importance of price monitoring and optimal pricing within the consumer electronics space. Many of the products that both, they and their competitors sell are very price sensitive as consumers are aware of the price developments on the market and are actively comparing prices online. For the company it is crucial that they are able to react quickly to price changes happening on the market to maintain their position. To achieve this we provide the company with our price monitoring service that enables them to make pricing decisions based on qualitative data about the pricing on the markets that they operate in and the pricing of their competitors. To summarize: we provide qualitative pricing data (in multiple currencies) to the company and they react and adjust their prices based on the data. 

Case example

One of our clients, a telecommunications company that operates internationally, in multiple markets offers a great example of the importance of price monitoring and optimal pricing within the consumer electronics space. Many of the products that both, they and their competitors sell are very price sensitive as consumers are aware of the price developments on the market and are actively comparing prices online. For the company it is crucial that they are able to react quickly to price changes happening on the market to maintain their position. . To achieve this we provide the company with our price monitoring service that enables them to make pricing decisions based on qualitative data about the pricing on the market and the pricing of their competitors.   

Real results

Consumer electronics today has to rely on dynamic pricing in order to stay competitive

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These figures stem from a Nordic eCommerce store that simultaneously optimised 311 individual SKUs in the first 2.5 months of using Sniffie. The algorithm had only 25 days worth of transactional data from one price point to learn from – and the results were outstanding!

Price better than your competitors

Run your business normally and optimise prices while you go. Sniffie’s AI works on the background and studies all your purchases to make sure you get the best possible price on your products. No need to look at competitors’ prices to set yours anymore!

Increase product margins

Set your pricing based on your products’ real demand and optimise profitability while minimizing product cannibalization. Sniffie changes your product pricing automatically by data-driven insights.

Reduce cannibalization

When pricing a large amount of products, the risk of price cannibalization increases. Sniffie makes sure you will not cannibalize your own products.

Automate pricing for good

You have a lot of things to do. Scouting for trendy electronic products, ordering, marketing them, and simply taking care of your daily business. Leave price optimisation in short and long term for Sniffie – set your penetration and final prices right.

Price optimisation benefits for consumer electronics

PRICE BETTER THAN YOUR COMPETITORS

Run your business normally and optimise prices while you go. Sniffie's AI works on the background and studies all your purchases to make sure you get the best possible price on your products. No need to look at competitors' prices to set yours anymore!

INCREASE PRODUCT MARGINS

Set your pricing based on your products’ real demand and optimise profitability while minimizing product cannibalization. Sniffie changes your product pricing automatically by data-driven insights.

REDUCE CANNIBALIZATION

When pricing a large amount of products, the risk of price cannibalisation increases. Sniffie makes sure you will not cannibalise your own products.

AUTOMATE PRICING GOOD

You have a lot of things to do. Scouting for trendy electronic products, ordering, marketing them, and simply taking care of your daily business. Leave price optimisation in short and long term for Sniffie - set your penetration and final prices right.

Book a demo

Got interested and want to know more? Are you unsure of how Sniffie could help you and your electronics business? We are available to answer all your questions – simply fill in the form and we will get back to you in no time.

Book a demo

Got interested and want to know more? Are you unsure of how Sniffie could help you and your electronics business? We are available to answer all your questions – simply fill in the form and we will get back to you in no time.

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These are just some of our happy customers