Run pricing campaigns that reach your targets

Run campaigns that reach your targets

Make sure your pricing campaigns deliver growth and not just discounted prices.

Run profitable campaigns that increase profits

Offer appealing and profitable prices without manual work or monitoring.

Keep your discount campaigns legal and compliant

Run pricing campaigns that automatically follow the EU’s new Omnibus Directive.

Manage pricing campaigns with few clicks and make sure you build a better business.

Benefits of Pricing Campaign Software

Choose products, set a timeframe, and add a discount. At the simplest, it is just like that.

Set and run campaigns

Run profitable discount campaigns that are also compliant with legal requirements.

Manage the campaign easily

See and manage all your current and upcoming pricing campaigns from a simple calendar view.

Make compliant campaigns

Run campaigns with automatic processes for legal compliance. Follow the Omnibus directive to the letter.

Add profitability with AI

Use AI to study how pricing campaigns grow your demand for your products when in the campaign.

Discount Pricing Campaign Simulator

Simulate your campaign pricing

Use our free Discount Campaign Pricing Simulator to run different scenarios to select the best outcome.

Easy to use and free!

Highlighted features of our Pricing Campaign Management Tool

Enjoy automation

Set desired products into a pricing campaign and ensure they return to their regular strategy once the campaign is over.

Simple yet flexible rules

Create pricing campaigns based on discounts or dynamically to the market situation.

Plan, create and repeat

Create a Flash sale for 24h and repeat it every Thursday if you want. Then, plan future campaigns and ensure your team can prepare for them.

Trusted by industry leaders

Highlighted features of our Pricing Campaign Management Tool

Enjoy automation

Set desired products into a pricing campaign and ensure they return to their regular strategy once the campaign is over.

Simple yet flexible rules

Create pricing campaigns based on discounts or dynamically to the market situation.

Plan, create and repeat

Create a Flash sale for 24h and repeat it every Thursday if you want. Then, plan future campaigns and ensure your team can prepare for them.

Find the right plan

Basic

978 / month
  • All pricing modules
  • Up to 3600 products
  • Default dashboards

Business

1479 / month
  • All pricing modules
  • Up to 10000 products
  • Dynamic dashboards

Enterprise

Custom
  • Modules with extended features
  • Unlimited number of products
  • Dynamic dashboards

How Omnibus Directive affects campaign pricing in the EU

The Pricing Campaign Tool by Sniffie is compliant with the Omnibus Directive. Find further information on the topic by visiting the Omnibus Directive Legal Reasearch page.

Price tags with head in the cloud

PLUG TO YOUR ECOSYSTEM

Integrate to any platform

Just plug your Ecommerce platform, ERP or PIM into Sniffie. Sniffie operates as your pricing master and starts pulling data from your systems and learning from both past and new transactions — and you’re ready to start optimizing your prices.

Direct Shopify integration for our pricing campaign tool

Plug-and-play integrations

FAQ

A pricing campaign is a promotional campaign technique to raise demand. For example, you lower the price of your products in a discount campaign and compare the cost to the previous price point to create perceived value for consumers.

In promotional pricing companies lower their price for their products. It is used to create urgency to buy because the products are seen more valuable item to buy as the price is lower and then the percieved value higher. Often such promotions also use psychology to compare the price to the previous or the recommended retail price to create even higher value through price difference.

Promotional price is a price given for a limited period in a pricing campaign. The promotional price is a lowered price from the previous price or the original price, often called recommended retail price. The lowered price is often compared to recommended retail price to create a sense of achieved financial gain. For the comparison to be legal the recommended retail price must have been used for a certain period before setting the promotional pricing.

Pricing campaigns can be in many forms. Basically the most simple is the price discount. The price discount can be associated in the original price, added services and be based on volumes you buy. Examples that everyone knows are buy one get one free or other conditional discounts, free shippings or gift purchase.