How Product Managers benefit from Sniffie
Benefits of Sniffie for Product Managers – Guard your categories with knowledge.
Consumers have taken control with their smart devices and are tuning out improper pricing. As a product manager, you want to make sure your category management is boosted with true market understanding. Being on top of the market situation and knowing you are in line with your product strategy and market pricing is the key to success. Follow the market and make decisions on it when it suits your purpose. Sit firmly on the driver’s seat and let us do the complex stuff for you.
The bedrock for every successful category management strategy is knowing your market thoroughly. With accurate market data always at hand, you are be on concentrate acting on the market data and have a comprehensive view on your category composition and pricing strategy execution.
Follow your product and category strategy
Concentrate on the things that matter in your category.
For consumers, comparing similar products has become ridiculously easy. That is why price is becoming a more and more important purchasing factor along with delivery times. When time and money are of essence you want to concentrate on the products that matter. Optimize products that will generate you profits and make you reach your targets.
Ecommerce market, especially in some categories, is very volatile, and therefore you shouldn’t try to win every battle. Instead, recognize the ones that are worthy of taking part in. Price and product optimizing so that you are winning the battles that count is what matters. You don’t want to clash with market price bullies or category niche players, since in those battles there’s only one outcome: two losers. Discover valuable insights, act and win.
Wouldn’t it be great, if you could actually concentrate on acting on the data that matters in your day-to-day decision-making? Use our analytics to see the market situation with one glance and react to it with one click. Sniffie’s intelligent pricing platform does the complex number crunching for you so you can sit on the driver’s seat and optimize your categories.
Why choose Sniffie's Pricing Platform?
This is how Sniffie benefits product managers and helps them to reach their goals.
1. Monitor competitor categories and products easily
2. Get relevant insight on both product and category level
3. Change prices by hand or use automation, as you will