The 4 most common pricing mistakes Shopify Store Owners make and how Ecommerce Pricing Software can help avoid them
Are you struggling with pricing your Shopify store? You’re not alone. Pricing is one of the most critical aspects of running an ecommerce business, and many store owners make common pricing mistakes that can hurt their bottom line. In this blog post, we’ll explore some of the most common mistakes Shopify store owners make with […]
Using Discount Campaigns to boost sales and increase customer loyalty
Image: Image of man in green jacket walking in front of Sale sign by Marcus Spiske. Image Source: couponsnake.com If you’ve ever bought something that was advertised as being on sale, then you’re already familiar with the concept of a discount campaigns – even if you haven’t heard that term before. A discount campaign is […]
Why master data is crucial – and what a good master dataset looks like
Master data is the backbone of any successful ecommerce operation. It’s the foundation for creating accurate and reliable product information, which is crucial for pricing products effectively. Especially for businesses using multiple software to track their products and pricing, a well-structured master data is crucial for minimizing the risk of losing revenue and customers due […]
Maximizing Profits with AI: Forecasting and Price Simulation
Before launching a pricing strategy, conduct a price simulation! In today’s world, data science and artificial intelligence (AI) have become an integral part of businesses. With the enormous amounts of data being generated daily, businesses can use AI to forecast and simulate prices. Indeed, forecasting demand and price points are essential in identifying market trends, […]
What is a seasonal product, and how to optimize pricing and profitability for the upcoming season?
We all know Christmas sales can be manic for retail and Ecommerce. The same goes for bikini sales in hot, long summer. But how do you prepare for seasonal product pricing, and more importantly, how can you optimize seasonal product pricing for the season’s best outcome and how to fine-tune the outcome with markdown pricing […]
How to calculate a perfect sale price after the Omnibus Directive came into force?
How do you calculate a perfect sale price for your next campaign? Running a sale like Black Friday to boost your product sales is often tempting. Earlier on, previous campaign results and estimated outcomes were enough to make a solid plan for the next sale. You probably used the same approach, most likely, every time. […]